Make Your Team Take Action Based On Your Email Marketing Campaign Outcome

  Email marketing campaigns are compelling when it comes to conversion and insights.  There are many benefits of email marketing, and your digital marketing and website cannot be alive without vigorous email campaigns. Email is live and will stay here to generate you leads and shorten the sales cycle. So your responsibility as a business owner should be to take …

Got Email and Phone Number? Connect with your New Lead in 20 sec!

  There is so much information how long the process of moving leads to conversion takes that sometimes new business misunderstands all of the game behind it. Today we say let’s make the system force the call. Stop hesitating and build your business. In seconds. Why should you care about seconds? You can always call later.Statistics based on 100,000 contacted …

Your customers hate phrase: request a quote. Use Interactive Content!

Homepages and landing pages make so many mistakes that kill their conversion rates. Think about your customer first – their comfort levels when interacting with your content, with your brand’s face is extremely important. Some phrases just have a killing power, when it comes to the content effectiveness. Surprisingly they are used widely in many websites. What does request the …

email subject lines

Email Marketing Trends: 6 Best Practices for Effective Subject Lines

Did you know that 33% of email recipients use email subject lines to decide whether or not to open an email? And 69% of email recipients drop emails as spam based on the subject line. Now more than ever, businesses are turning to email marketing campaigns to notify customers of goods and services. Every aspect of an email campaign is integral …

Redcappi email marketing software

Start Your Email Marketing Right

As social media flourished, many businesses wandered away from their email marketing, assuming it was an aging medium. In fact, if email marketing had a voice, it would steal a quote from Mark Twain: “The reports of my death have been greatly exaggerated.” Email marketing is alive and well, driven, paradoxically, by the rise of social media. As of 2016, …

Email Marketing Trends - 2017

3 Important Email Marketing Trends for 2017

Although internet marketing has seen many changes over the years, there is one online marketing tool that continues to be effective – email marketing. That may not sound very sexy, but it’s true. According to a press release from MarketingSherpa, 72 percent of adults prefer that companies communicate with them via email. To put that in perspective, only 17 percent prefer …

Email Marketing Resources for Beginners: Design & Layout

Email Marketing Resources for Beginners: Design & Layout

When embarking on a journey towards engaging audiences through email campaigns, some thoughtfulness and planning goes a long way. Before sending out an email to ask for donations and announce a sale, remember that your audience likely receives many marketing emails per day. Thus, make sure your emails are worth opening and reading. We hope you find these email marketing …

building email lists offline increases marketing ROI

Building Email Lists Offline to Increase Email Marketing ROI

So you’ve already been told the importance of email marketing and building revenue through email campaigns. But have you considered that there are different ways of building email lists that you might not have considered yet? Ways that don’t even require the internet? Here are some ways you can build an email list offline. Flyers This may sound a bit unconventional …

Grow Your Email Marketing List with Social Media Giveaways

It doesn’t take long before diminishing marginal returns set in regarding your email marketing list. Within the first few months of creating your newsletter, all of your most loyal customers will sign up. After the initial wave, it gets harder and harder to find new subscribers.  This is one of the hardest challenges in relation to email marketing. If you can’t get new subscribers …

3 Email Marketing Trends That You Should Know About

As an email marketer, it is important for you to stay up to date with the latest email marketing trends. Here are three trends that you should consider employing for your own campaigns.   Send a Welcome Email   After a customer has signed up, you should send a welcome email within 48 hours of them signing up. This helps …