3 Tips Marketers Should Follow to Improve Click-Through Rates for Email Marketing

Email marketing is the most preferred way of marketing. By following a few tips and tricks, email marketers can improve open and click-through rates so that they can achieve targeted goals. Tip 1: Use a Captivating and Personalized Subject Line More than 80% of customers decide whether to open your email or not by looking at the subject line. Personalizing …

Redcappi Wins Email Marketing Software Awards From FinancesOnline.com

Here at Redcappi our team puts a lot of hard work and creativity into making our software as efficient and user-friendly as possible. Our effort to create an email marketing solution that is really effective in forging strong relationships with clients is not merely a job for us, it’s a mission. Today, we’ve got a brand new reason to take …

3 Effortless Email Marketing Trends That Will Boost Your Business

In anything you do in life, it is best to carefully assess which opportunities and risks are best for growth. This rings especially true with any sort of business endeavor or marketing strategy. For business professionals who are looking to expand their target audience, here are three simple email marketing trends that will effectively boost your business. Optimize Your Emails For Mobile …

Using Excitement to Grow your Email List

When it comes to email marketing, nothing is more important than growing your email list. But, with all the offers available for readers, this can sometimes be challenging. Learning the best methods to accomplish this goal is then something businesses must focus on. When you are looking to grow your email list, make sure you concentrate on getting your potential leads …