Re-Engaging Subscribers with Contextual Emails

Contextual emails play an important role in engaging subscribers. By sending relevant emails at the opportune moment, you can immediately get someone’s attention.  Re-engaging subscribers is one of the most difficult things to accomplish within the context of email marketing. Once you’ve lost a subscriber’s engagement, there’s a good chance that you won’t get it back.  Sending contextual emails is your best bet at …

Email Marketing Trends: Tips on Creating an Award-Winning Subject Line

The subject line is the article headline of email. The likelihood of someone reading an article, no matter how incredible it is, is quite slim if it doesn’t have a clickable headline. So for business owners who are staying up-to-date on the latest email marketing trends and sound pieces of advice, check out these valuable tips on how to create an eye-catching, million-dollar, …

Email Marketing Stats that Will Change Your Approach to Sales

Email marketing is a powerful tool for getting customized, timely information to your audiences. It’s similar to ringing each and every person’s doorbell on your list to tell them the latest news. People tend to check their email numerous times per day, so it’s important to stay on their radar in the best ways possible. Enjoy these email marketing stats that will …